After seven years of growth, futuristic tech agency Dyson has launched a reimagined tackle hair styling with its new Dyson Corrale™ straightener.

The Dyson Corrale™ straightener  was engineered as a part of a £100 million funding in hair science laboratories and consultants globally together with over 600 hours of human trials from 800 contributors throughout 5 international locations. Drawing on the experience of a whole bunch of hair scientists, engineers and professionals, the thrilling new cordless gadget from Dyson utilises patented flexing plates which put much less reliance on warmth, minimising harm to hair via flexing and adapting to the hair contours, which additionally reduces frizz and ‘flyaways’.

Appropriate for all hair varieties, this distinctive styling instrument additionally options Dyson’s Clever Warmth Management for exact temperatures, along with 4-cell lithium-ion battery expertise to ship cord-free efficiency, permitting customers to realize excellent model wherever at any time – faster.

Dyson has been researching the science of straightening for nearly a decade. Via the work of knowledgeable groups, detailed research have uncovered every thing from the construction of hair to airflow dynamics while understanding thermal, mechanical and chemical harm – and the following results on hair well being.

To straighten hair, a mix of warmth, pressure and management is required – warmth to interrupt the hydrogen bonds within the hair, pressure and compression to reshape these bonds and management to use the warmth and pressure evenly.

Dyson’s testing highlights that solely stable plate straighteners can solely apply warmth and pressure to the thickest a part of the tress and because of this in direction of the perimeters, of the tress there are free strands not being which aren’t handled or tensioned. These turn into ‘flyaways’ and are solely introduced into the tress via repeated passes, by which period extreme warmth has been utilized to the tress, which causes a discount in hair power, gloss and color.

Key to the Dyson Corrale™ straightener is a fancy manganese copper alloy plate, that includes a fastidiously balanced amalgamation of six metals to offer the optimum flexibility, power and thermal conduction. Every plate is precision machined to 65 microns – the width of a human hair – and tourmaline-edged to supply ionising properties that assist cut back static.

The Dyson Corrale™ straightener has three warmth settings – 165°C, 185°C and 210°C, which permit the person to tailor the settings to go well with their hair sort and desired model. This adaptability, mixed with the elevated management supplied by the flexing plates, permits customers to model at decrease temperatures with out compromising on the outcomes.

Dyson hair scientists discovered that though temperature settings are current throughout the vast majority of standard straighteners, the actual time temperature being delivered from the plates can fluctuate considerably as the weather inside the straightener reply to the ability supply.

“Since we first began creating the Dyson Supersonic™ hair dryer, we have now continued to discover the science of favor, searching for to know what makes hair clean, shiny and shiny, and what makes it uninteresting, broken and lifeless,” mentioned Dyson Founder and Chief Engineer, James Dyson.

“We now have been anxious in regards to the model outcomes and warmth harm from flat plate straighteners. Flat hair irons apply pressure and warmth solely on the thickest a part of the hair tress, the strands on the edges will not be clamped, leaving them slack, unheated and leaving flyaways. It requires a number of passes on the identical part of hair tress to present a fair look, by which period extra warmth might have induced decreased power and fewer gloss.”

The Dyson Corrale™ straightener black nickel/fuchsia and purple/black at the moment are obtainable in Australia and New Zealand

To search out out  how Dyson expertise may also help your small business, please contact Mike Hyde on mike.hyde@dyson.com  +61 (0)428 894 793

Or for extra data, go to https://www.dyson.com.au/haircare/corrale-straightener.