Stéphane Lefray, head of media rights gross sales at Workforce Advertising, has left the Luzern-based company that markets the printed, sponsorship and licensing rights to Uefa membership competitions.
In keeping with Sportcal, Lefray is switching Uefa companies and can be a part of CAA Eleven following his exit from Workforce Advertising. Lefray formally left his position as head of gross sales for media rights at Workforce, which markets business rights to UEFA’s high European membership soccer competitions, yesterday.
He’ll begin at Nyon-based CAA Eleven subsequent month in the same media rights gross sales capability, albeit for nationwide group competitions such because the UEFA European Championships and UEFA Nations League.
Lefray, who joined Workforce simply over seven years in the past from French pay-television broadcaster Canal Plus, completed up his work at Workforce firstly of this week and is ready to tackle a “new problem”. The media rights division at Workforce stays led by Tom Höher, govt director of media rights gross sales.
Having left his position as acquisitions and gross sales supervisor at Canal Plus firstly of 2013, Lefray moved to Switzerland to take up a place as a media rights gross sales supervisor at Workforce. He was subsequently promoted to a senior gross sales supervisor in 2016 after which head of media rights gross sales two years in the past.
— to www.insidesport.co
