• Wunderman Thompson India’s newest movie for The Jimmy Nelson Basis is a strong visible commentary on the cultural id of the final sentinels of our pure reserves.
• It rejoice the world’s final indigenous communities who’re a dwelling instance of how people can dwell in good concord with themselves, their distinctive cultures and the pure world.

On the event of the United Nation’s World Day for Cultural Variety for Dialogue and Improvement, Wunderman Thompson India has created and launched ‘#SOS Save Our Sentinels – The Blink Movie’ for The Jimmy Nelson Basis. The quick movie is a strong visible commentary on the cultural id of the final sentinels of our pure reserves, the final 36 indigenous tribes standing nonetheless, in uncommon nonetheless images. Stitched collectively from hundreds of authentic documented images of the previous couple of indigenous tribes interspersed with the rarest footage of their historic habitats over the past twenty years by celebrated photographer Jimmy Nelson and his group.

The movie’s launch was timed for 21st Might, a day put aside by the United Nations as a possibility to deepen our understanding of the values of cultural range and to be taught to dwell collectively in concord. It’s a day to acknowledge and rejoice the world’s final indigenous communities who’re a dwelling instance of how people can dwell in good concord with themselves, their distinctive cultures and the pure world.

Indigenous tribes are endangered in their very own historic habitats. The movie celebrates the previous couple of of those tribes for standing nonetheless, regardless of the menace to their cultural id and their very own forest lands. The soundtrack is a multilingual musical expression with lyrics from historic tribal sayings and forgotten folks songs recorded on location from virtually all of the indigenous tribes featured within the movie. The musical narrative contains Indigenous influences from Africa, Siberia, India, South America and the Aboriginals of Australia. Vocals Singers embrace Grammy Award Winner Richard Bona and conventional gypsy tribal singers from Duala – Cameroon, Siberia & India.

Commenting on the movie, Jimmy Nelson, mentioned, “There has by no means been a greater time than now than to bow and acknowledge the superheroes of the pure world. They’ll information us out of those darkish instances into the sunshine of a wholesome future.”

Senthil Kumar, Chief Artistic Officer, Wunderman Thompson, India, added, “It took me and my group of researchers, editors, music administrators and sound engineers over seven months to place this seven-minute iconographic narrative collectively from hundreds of uncommon photographs of the final 36 indigenous tribes and archival footage of their endangered habitats, documented over the past twenty years. #SOS Save Our Sentinels is an iconography of the final indigenous tribes to place them within the highlight and rejoice their cultural id. A strong photographic documentary and cultural commentary on the final sentinels of our pure reserves. It was an honour to seize the life’s work of legendary photographer Jimmy Nelson by this life altering movie.”