Anybody who seems into my background will be taught that lengthy earlier than I turned an elected official, I used to be deeply concerned within the weekly newspaper enterprise. I began out as a copywriter and finally was in a position to put collectively a weekly paper, even ensuring it was delivered to the newsstand. For that purpose and lots of others, I’m a agency believer that the weekly newspaper is a treasure to be protected and stored alive.
The pandemic has had a dramatic affect on all kinds of printed media. You possibly can inform by the shortage of promoting, which is the lifeblood of any newspaper. No paper can survive with out this income, so the virus represents a life or demise problem to the existence of your weekly paper.
Due to the web, we will entry many types of info. However from my viewpoint, weekly papers nonetheless give the very best info on what is occurring in your hometown. Native authorities is underneath nice stress, however we will’t discover out what’s going on in our neighborhood by studying the Each day Information or the New York Occasions. A few of our mates and neighbors are having pleased occasions and it might be good to search out out about them. Others have suffered private tragedies and we want native information to be sure that we may help them of their hour of want.
One way or the other, the massive media retailers could have a greater likelihood of survival even when they see a drop-in advert, as a result of they’ve money reserves and might discover distinctive methods of staying alive. The weekly newspaper enterprise depends on adverts and neighborhood help and now we have to search out methods to maintain them afloat. You don’t need to be a enterprise to put adverts in a weekly to assist maintain it going. Salutes to our first responders is one solution to acknowledge the heroes in your city or village. There are lots of others who’re toiling night time and day to maintain you protected so why not acknowledge them?
I don’t have all of the solutions to this problem, however I do assume that there are particular methods to help our weekly publications. In case you don’t have a daily subscription, it’s time to purchase one at a really modest worth. You possibly can inform others to help their papers as a result of phrase of mouth works particularly now after we depend on our telephones to succeed in the surface world. And you’ll inform the retailers who you go to briefly that they, too, ought to help their weekly paper.
Nobody has requested me to put in writing this specific column. However having a protracted historical past of being part of this vital enterprise, I felt it was the correct inform time to share my considering with you.
Hopefully, over the subsequent few months, we can resume a extra regular life, however it might by no means be the identical with out your weekly newspaper.
— to longislandweekly.com