ECi Shops, together with Cutie Patuties and Cutiques in Leominster, has been chosen for Qurate Retail Group’s Small Enterprise Highlight, a partnership with the NRF Basis to assist 20 small companies navigate the unprecedented turmoil created by the COVID-19 pandemic.
Qurate Retail Group, a multiplatform retailer that features QVC, HSN, Zulily, and a number of other different manufacturers, is utilizing its manufacturing sources, tv broadcasts, and digital platforms to assist ECi Shops share its story with tens of millions of shoppers nationwide. ECi Shops’ story started showing on QVC’s and HSN’s web sites and social pages on Could 11.
The corporate might be highlighted on air on June four at midday and 9 p.m. on QVC, and at 1:55 p.m. and 10:55 p.m. on HSN.
“Zulily is selling the marketing campaign on its web site, e mail and social platforms, and ECi Shops also can faucet Qurate Retail Group crew members for recommendation on fixing a enterprise difficulty associated to COVID-19 by means of a digital mentoring initiative,” mentioned Neil Abramson, proprietor of ECi Shops. “ECi Shops is worked up for this chance to study from Qurate Retail Group in the way to attain prospects of their properties, and supply providers and merchandise they’ll profit from”
ECi Shops, together with Cutie Patuties Consignment, and Cutiques, have been robust group leaders since 1998. ECi Shops is North Central Massachusetts’ favourite shops for gently worn clothes, footwear, equipment, house décor and furnishings. ECi Shops has grown with their prospects, from a small storefront with solely the Abramsons as employees, to now using a crew of greater than 20. Many shoppers have grow to be buddies, persistently buying whereas their households have grown up, and now have second technology consumers.
Qurate Retail Group has a protracted custom of serving to small enterprise homeowners and entrepreneurs launch and develop their manufacturers by means of the unimaginable energy of storytelling and buying discovery. QVC, HSN and Zulily present compelling platforms, with unmatched attain, that allow small companies to talk on to tens of millions of shoppers of their properties.
“We now have a particular relationship with the small enterprise group, which generates a lot of the innovation that drives our financial system and has performed a particular position within the progress of our enterprise,” mentioned Mike George, president and CEO of Qurate Retail, Inc. “Ordinarily, the businesses in our Small Enterprise Highlight wouldn’t be on QVC, HSN, or Zulily, as a result of they don’t seem to be a part of our vendor household. Our purpose with this initiative is to assist rally the general public round these important companies, to allow them to come by means of this disaster and proceed to anchor their native communities for a few years to return.”
The Small Enterprise Highlight runs from Could 11 by means of June 6 and is a part of Qurate Retail Group’s $29 million COVID-19 world aid efforts.
“From nationwide aid efforts to native giving, the retail trade has stepped up in extraordinary methods to serve communities giant and small all through the well being disaster,” mentioned NRF President and CEO Matthew Shay. “The Small Enterprise Highlight lends assist to native, small companies which might be the lifeblood of our nationwide financial system. We’re honored to work with Qurate Retail Group to share their world-class experience and a number of platforms with these small enterprise homeowners throughout such a vital time.”
For extra data on ECi Shops, go to www.ECistores.com. To study extra about Qurate Retail Group’s Small Enterprise Highlight, go to www.QVC.com and www.HSN.com.